Matt Hranek is a photographer and author of one of my favorite places on the internet, The William Brown Project. Tomorrow night on Esquire TV unveils Hranek’s series Alternate Route where he traverses the states taking the audience to all the best places: breweries, distilleries, restaurants, shops, and everything else in between. Think of it as No Reservations with a focus on America and what I’m expecting to be more fun in general.. Matt’s got an affinity for side-by-side’s and air-cooled porches after all. Tune in tomorrow night at 10:30 and check out some clips in the meantime.